Assessment
Product Management
Assess your organisation across 10 domains based on Marty Cagan (Inspired), Product Board, Pragmatic Institute, Lean Product, PDMA. See where you stand and what to focus on next.
Process
How it works
Assess
Answer 30 questions across 10 domains. Each maps to a maturity level from Initial to Optimizing.
Understand
See your scores on an interactive radar chart with detailed breakdowns by domain and overall maturity level.
Improve
Get prioritised recommendations and quick wins tailored to your current level.
Domains
10 areas of assessment
Based on Marty Cagan (Inspired), Product Board, Pragmatic Institute, Lean Product, PDMA.
Strategy
Defining and communicating a compelling product vision and strategy that aligns with busin...
Discovery
The practices of customer research, opportunity identification, ideation, and rapid valida...
Roadmapping
Creating and communicating outcome-based roadmaps with appropriate planning horizons, bala...
Prioritization
Using structured frameworks, data, and strategic context to make effective trade-off decis...
Analytics
Defining, tracking, and acting on product KPIs, usage analytics, and experimentation to me...
Market Intel
Systematically analyzing markets, competitors, and industry trends to inform product strat...
PMF & Growth
Measuring and achieving product-market fit, designing growth loops, optimizing retention, ...
Pricing
Designing pricing strategies, packaging models, and value metrics that capture fair value ...
Launch & GTM
Planning and executing effective product launches with cross-functional coordination, clea...
Lifecycle
Managing the full product lifecycle from inception through growth, maturity, and sunset, i...
Scale
Five levels of maturity
Initial
Ad hoc and reactive. No formal processes, reliant on individual effort.
Developing
Basic awareness and some repeatable processes emerging.
Defined
Documented standards and processes applied consistently.
Managed
Measured, monitored and controlled with quantitative targets.
Optimizing
Continuous improvement driven by data and innovation.
Ready to begin?
The assessment takes about 10-15 minutes. You'll receive instant results with detailed breakdowns and recommendations.
Start Assessment →